Press Release
The Spark Looks at Second Chances


Press Contacts: Teri L. Sullivan
WKNO-TV/Channel 10
(901) 729-8735
tlsullivan@wkno.org

May 14, 2013
For Immediate Release

“The Spark” Looks at Second Chances in the Mid-South

This month’s episode of the monthly series The Spark, premiering Thursday, May 16 at 9:00 p.m., will focus on second chances. A co-production of WKNO with Lipscomb Pitts Breakfast Club (LPBC) and Media Source, The Spark airs the third Thursday of each month on WKNO/Channel 10.

The Spark is a monthly 30-minute series about business and community leaders who are fueling change by giving back to the Mid-South. Each month we will showcase several of these hometown heroes who are affecting change and leading by example.

In the May, 2013, episode of The Spark, host Jeremy Park talks with guests from guests from Juvenile Intervention & Faith-based Follow-up (JIFF); Champion Awards & Apparel, Inc.; and Court Appointed Special Advocates (CASA) of Memphis & Shelby County, Inc.

Founded in 2003 by Rev. Rick Carr, JIFF works with youth in and around the juvenile justice system to equip them with the skills and support necessary to break the destructive cycle of criminal behavior. Carr and his team are working with some of our city’s youngest criminals and offering them a second chance to turn their lives around, become productive citizens, and flourish free from a life of crime. In this episode, Carr shares some of the secrets to JIFF’s success with the organization’s “A’s” and “H’s,” along with the impressive results that are helping to lower the recidivism rates in our city.   

Mike Bowen with Champion Awards & Apparel, Inc. discusses the company’s “Late Bloomers” program and career plan designed for ex-felons, affording them a chance to find much more than just a job. Bowen discusses his collaboration with a half-way house, some of the lessons he has learned, and how it has changed his company and his life. 

Wendy Shea with CASA of Memphis & Shelby County Inc. highlights how they are empowering community volunteers to be advocates in Juvenile Court for abused and neglected children in need of safe permanent homes. Shea discusses the important need for volunteers and the role they play in removing youth from bad situations and giving them a second chance at a bright future. She provides detail on the process and training, along with success stories that exemplify how second chances can come not only to the youth but to the parents as well.

The Spark airs Thursday, May 16 at 9:00 p.m. and repeats at 2:00 a.m. on WKNO/Channel 10. It also airs Saturday, May 18 at 2:30 p.m. and Sunday, May 19 at noon on WKNO. It will repeat the Saturday, April 20 at 3:30 p.m. on WKNO2, available over the air on Channel 10.2 and on Comcast Cable Channel 910.

About The Lipscomb Pitts Breakfast Club
The Lipscomb Pitts Breakfast Club is a privately-funded catalyst for the Mid-South, serving to enrich business leaders and impact the community. The organization hosts over 100 events each year, including a Signature Breakfast Series that brings together 400 business and community leaders who shape the Mid-South.

About Media Source
Media Source is a full-service corporate and broadcast television production firm based in Memphis, and was founded by Joe Incardona after his career as an award-winning on-air reporter for KOCO-TV in Oklahoma City and WREG-TV in Memphis.

The company also provides local and national media monitoring services to a host of corporate and non-profit organizations nationwide.

Among its television production credits, Media Source has produced broadcast material for ABC News, PBS, CBS “60 Minutes,” CNN, CNBC, TV One, and national TV networks in Germany, Austria, Japan, and France. In addition, the firm has produced local broadcast TV shows and segments for Memphis Light, Gas, and Water, and Methodist Healthcare.  Corporate television clients have included Baptist Memorial Health Care, Hilton Worldwide, Lipscomb & Pitts Insurance, Power & Tel, Cspire Wireless, and the City of Memphis.

About WKNO 
WKNO is a non-profit, private foundation serving the Mid-South for more than 56 years. An important community resource, WKNO uses the power of non-commercial public broadcasting to provide the Mid-South with quality educational and cultural programs that inform, entertain, and inspire. For more information: wkno.org

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