Press Release
This monht's "The Spark" looks at importance of location


Press Contacts: Teri L. Sullivan
WKNO-TV/Channel 10
(901) 729-8735
tlsullivan@wkno.org

September 12 , 2013
For Immediate Release

“The Spark” on WKNO-TV Looks at the Importance of Location

In this month’s episode of the monthly series The Spark, premiering Thursday, September 19 at 9:00 p.m., host Jeremy Park meets with three Memphian professionals to discuss the importance of location. A co-production of WKNO with Lipscomb Pitts Breakfast Club (LPBC) and Media Source, The Spark airs the third Thursday of each month on WKNO/Channel 10.

The Spark is a monthly 30-minute series about business and community leaders who are fueling change by giving back to the Mid-South. Each month we showcase several of these hometown heroes who are affecting change and leading by example. Major funding is provided by Lipscomb & Pitts Insurance, with additional funding from Christian Brothers University.

The theme this month on The Spark is “location, location, location.” Host Jeremy Park sits down with Cynthia Ham, president of BRIDGES; Bill Taylor, President of St. George’s Independent School; and Kevin Adams, CEO of CB Richard Ellis Memphis, to talk about how building design and location are important to their missions and the community at large.

First, Cynthia Ham, president of BRIDGES, discusses how the organization is using a state-of-the-art complex with challenge courses, rock climbing walls, and more to unite and inspire youth to become confident and courageous leaders. BRIDGES has been making a difference in our city one life at a time, one bridge at a time for more than 90 years. Ham highlights a number of their programs, like BRIDGE Builders, which works with thousands of youth each year and helps them to Connect, Collaborate, and Change our community. 

Bill Taylor, President of St. George’s Independent School, then discusses how a private, co-educational school is using a unique model that incorporates three campuses in different parts of the city. The three-campus model offers more than 1,200 students the opportunity to cross-pollenate ideas and embrace diversity in a very entrepreneurial environment. Taylor also highlights the power of experiential learning and some of the recent successes and community outreach efforts for the school.      

Kevin Adams, CEO of CB Richard Ellis Memphis, offers his perspective on the commercial real estate market in the Mid-South and shares some positive trends in the industrial, office, and retail sectors. He elaborates on the company’s philosophy of corporate responsibility and community engagement, tied not only to supporting nonprofits, but helping employees R.I.S.E. to the expectation of personally giving back.  Adams also highlights one of his newest ventures in Green Ballast.     

The Spark airs Thursday, September 19 at 9:00 p.m. and repeats at 2:00 a.m. on WKNO/Channel 10. It also airs Saturday, September 21 at 2:30 p.m. and Sunday, September 22 at noon on WKNO. It will repeat the Saturday, September 21 at 3:30 p.m. on WKNO2, available over the air on Channel 10.2 and on Comcast Cable Channel 910.

About The Lipscomb Pitts Breakfast Club
The Lipscomb Pitts Breakfast Club is a privately-funded catalyst for the Mid-South, serving to enrich business leaders and impact the community. The organization hosts over 100 events each year, including a Signature Breakfast Series that brings together 400 business and community leaders who shape the Mid-South.

About Media Source
Media Source is a full-service corporate and broadcast television production firm based in Memphis, and was founded by Joe Incardona after his career as an award-winning on-air reporter for KOCO-TV in Oklahoma City and WREG-TV in Memphis.

The company also provides local and national media monitoring services to a host of corporate and non-profit organizations nationwide.

Among its television production credits, Media Source has produced broadcast material for ABC News, PBS, CBS “60 Minutes,” CNN, CNBC, TV One, and national TV networks in Germany, Austria, Japan, and France. In addition, the firm has produced local broadcast TV shows and segments for Memphis Light, Gas, and Water, and Methodist Healthcare.  Corporate television clients have included Baptist Memorial Health Care, Hilton Worldwide, Lipscomb & Pitts Insurance, Power & Tel, Cspire Wireless, and the City of Memphis.

About WKNO 
WKNO is a non-profit, private foundation serving the Mid-South for more than 57 years. An important community resource, WKNO uses the power of non-commercial public broadcasting to provide the Mid-South with quality educational and cultural programs that inform, entertain, and inspire. For more information: wkno.org

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